The starting QB of a loaded Alabama team going into the 2022-23 season and a proven partner for major national brands in the NIL space, we expect Bryce Young to continue landing big time deals. For that deal, he competed against NFL QBs Joe Burrow, Daniel Jones, and Trey Lance in a throwing competition, hitting targets on the field to gain Bitcoin to donate to his favorite charity. His most engaging and creative NIL deal to date was his partnership with Cash App. Young’s deals are also diverse in that they range from social media promotion and internet challenges to memorabilia signings and car deals. He has partnered with a diverse range of brands and balanced making local deals in Alabama and national deals with major name brands. Young has partnered with companies such as Cash App, Topps, Subway Restaurants, Logan’s Roadhouse, New Life Art, BMW of Tuscaloosa, and more. Speaking of those deals, let’s dive into what Young has accomplished so far in the NIL space. This means he is bound to build a significantly larger following over the next few years, and he has also shown an ability to be a strong NIL partner in his current deals. A Hesiman winner and National Championship runner-up in his first season as a starter, Young profiles as a top five pick in the 2023 draft. Well, Young’s athletic career is on a trajectory towards being one of the biggest stars in all of football, so it makes sense to hop on the bandwagon now. So what makes Young so attractive from an NIL standpoint? Make no mistake, he does well on social media with 262,000 combined followers on Twitter and Instagram, but other athletes who top On3’s NIL valuation list like high schoolers Bronny James and Arch Manning boast millions of followers. Interestingly, when you dive into what makes Young so valuable in terms of NIL, it is less about social media than his success on the field and the national attention it has earned him. According to On3 valuation, which calculates an athlete’s NIL value, Young has the third highest value in the nation at $3.1 million. In terms of value in the NIL space, almost no one is touching Bryce Young. Let’s dive into what Bryce has done with his NIL! He has been one of the most successful athletes in the NIL space because of an elite combination of athletic talent and personal branding. ![]() ![]() Young is a dynamic talent on the field, but that has not been the only place where he has shined. We’re starting with Bryce Young, a Quarterback at the University of Alabama and the recipient of the 2021 Heisman Trophy as college football’s best player. ![]() This week Out2Win is bringing you a new series about some of the NCAA’s biggest athletes and their personal journey with NIL.
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